Healthy Living

Consumers are opting for more conscious nutritional alternatives, indulging in products with added functional benefits, and showing willingness to adopt and pay for products and services that support those well-being initiatives, both inside and outside their homes.

TREND: Clean Label

For many, healthy doesn't only include nutrition, but also how the product was made and what ingredients were used.

62 percent of U.S. respondents agree the fewer ingredients a product has, the healthier it is.

36 percent of Canadian female respondents agree a food is unhealthy if it has artificial ingredients.

38 percent of UK respondents agree they trust that a product with a shorter ingredient list is better for them than one with a longer list.

Our Clean Label Initiatives
  • Organic
  • Non-GMO
  • rBST Free
  • Halal
  • Kosher
  • Gluten Free
  • Reduced Sodium
  • Natural Colors and Flavors

TREND: Holistic Nutrition

With simple and natural foods as a cornerstone to wellness, consumers are looking to all aspects of food, from source to ingredients to processing, to contribute benefits. Naturally occurring benefits are more appealing than products with added nutrients or ingredients to enhance functionality.

Our Lifetime Nutrition Solutions
  • Caseinates, Proteinates
  • Casein, NFDM and Whey based Hydrolysates
  • Infant Formula Powders, complete and bases
  • Dairy and Soy
  • Pediatric, GUMP, Geriatric Powders, Medical Nutrition
  • Active Nutrition Powders
  • Vitamin Powders
  • Non-Dairy Creamer, Shortening Powders
  • Whole milk
  • Skim Milk, Nonfat Dry Milk

TREND: Provenance

Removed from production, consumers crave storytelling and technologies to bring them closer to the product. Thanks to our farmer-owned cooperative model, we're uniquely positioned to provide this connection to the farm.

Our Story is Your Story
  • Leverage compelling stories from our more than 13,000 family farmers
  • Animal welfare practices you can feel proud of
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